I often get enquiries from our clients, confused about how to craft the perfect welcome pack. Their main concerns are what to include, and while this is a very important question, I think you first need to ask yourself what is the purpose behind sending a welcome pack? Some of the main reasons to send […]

I have always felt that packaging and client experience are a way to add value to your product or service. Especially for service based businesses such as photographers, videographers, coaches, interior and graphic designers. Often they provide so much value and skill but it can be difficult for them to create a tangible extension of […]

If you have recently rebranded or are looking for a way to enhance your final delivery with a tangible brand touchpoint as a photographer – I have five tips to ensuring this experience feels intentional and thoughtful.

Enhancing your photography brand through client gifting is a great way to create tangible brand touch points and get more referrals. What really draws us in and makes us loyal customers or clients is the connection we make to the brands we love?